12 Factors Affecting the Cost of Web Design


Have you ever wondered why a company may try to cut corners in certain areas like web design? It’s because every business must adhere to budgets if they wish to survive. However, skimping on having a proper website can be disastrous. The money spent in this area will pay for itself countless times over, but only when you have an effective website as the result. So, you maybe wondering what factors play a role in web design costs, and why are they of importance? Read on to find out!

The price for a new web design is linked to the amount of time needed to build your website, and the web designer's hourly rates. A whole lot more goes into building a proper website than you might think! Let's talk briefly about the factors that determine web design pricing and how each factor can affect the amount of time a web designer spends creating your website.

1. Customization

A website needs to be as unique as the business itself. Although a template web design can be used to put a site together, all other elements need to be created to reflect the individuality of the business. Unfortunately, most templates cannot offer this customization factor. Companies should consider investing in this area of their website to ensure customers not only arrive at the site, but stick around to browse what the company uniquely offers. These are only two of countless tasks a digital media and web design firm, like The Press Factor, takes on when creating a website for a customer.

2. Design

Say NO to cheap templates! Re-using a template is the most cost effective approach to design. Of course, it can be difficult to find quality template designs that accurately convey your brand. The flipside is to create a custom design, which will be more expensive. The cost for a custom design varies depending on how complex the design will be, how many pages are in the site, and the number of design concepts to choose between.

3. Search Engine Optimization (SEO)